iSpyStyle, the online network for all things creative, is to share its business smarts with retailers and wholesalers at Fashion Exposed next week, as iSpyStyle founder Kate Vandermeer confirmed.
"We have a soft spot for Fashion Exposed, as we launched our first official workshop at the Sydney fair in February, titled Retail Workshop," Vandermeer said. "Given that we had such a huge response from the first workshop, we were pleased to be asked back for the Melbourne show in August."
"This year as part of the extended Business Seminar Series, we are in great company, with a variety of experts discussing what it takes to be involved in the fashion industry in the current climate. Aimed at retailers and wholesalers, this workshop provides secret trade tips on how to improve your marketing, branding and retail presence, incorporating advice on visual merchandising, social media and building customer loyalty."
iSpyStyle was established to provide tailor made solutions for time pressed creative, design and fashion entrepreneurs, Vandermeer said.
"With so much information available online and in print media, it's hard to decipher what's relevant, insightful and worth reading, when time is becoming a more precious commodity than ever before. So, we've found at iSpyStyle that our members are largely subscribing to our newsletter, attending our workshops and engaging our services because we can filter the right information for their particular needs and save them time, in an intelligent, insightful manner that gives them practical take-aways to action. Discussing retail, marketing, branding, trends, social media, creative careers and business topics, we research, analyse, filter and review information that supports emerging creatives and small business."
iSpyStyle's presentation will take place at 1.30 on Tuesday 31 August as part of the Fashion Business Seminar series. Tickets are priced $30. For the full seminar program and to book visit www.fashionexposed.com.